Thursday, April 19, 2012

The Impact of the Internet on Global Business

No one can dispute the impact of the internet on the global community. Some may even say it is what has made us a global community. Today consumers base many of their purchases around sites like E-bay, or even brick and mortar store websites. And, these developments have all come within the last few years! It really is quite fascinating to think about.

It doesn't stop at any one facet of our lives either. The internet has completely infiltrated our lives to the point that we are focusing our business and financial lives around web based businesses. This will, no doubt, have an effect on how we are employed as well as how businesses are established. I remember when there was no Yahoo or Google, and computers were primarily glorified word processors and really couldn't store any information on the CPU. Now vast libraries are stored and analyzed without human involvement at all. To say that the wave of the future is web based business is a foregone conclusion. My question to you is, are you working for one, or are you building your own?

Global Serves

Informational products are really the key to establishing your own online business presence and credibility. If you cannot put what you know into a usable and transferable format, you are dead in the water. Today information travels around the world at something approaching the speed of light, and if you do not focus your business endeavors to being there when it counts, you will be left behind.

The Impact of the Internet on Global Business

I am from a real estate background, specifically real estate development. There is a common phrase used in real estate investing calculations and it is supply vs. demand. Everyone has at least a basic grasp of this concept, but I am going to illustrate a new twist on this principle for you. E-books and E-products allow you to do something no other business permits, and that is to allow you to oversell any possible amount of supply you could have. That is, when you create an E-product, you can never run out of the supply, so as long as demand is there you will continue to make money.

Since we have complete mastery of one of the most important dynamics of market basics, then the other governing principles are easy to control. In short, as long as you are a good marketer, you can control your own business and financial destiny. That is even too complicated a way to put it, because all you really have to know is how to find people who are good at marketing and agree to pay them to sell your products with no upfront costs to you.

If you think of the typical business model, profit is driven by maintaining a minimal margin. If this margin isn't maintained, your business will fail, as it happens hundreds of times each day. A typical business model includes such things as building rent, electrical bills, water bills, employee payroll, inventory purchased, and warehousing costs for unused inventory and on and on.

The modern business model, based on the internet, will not need brick and mortar structures to house it. It will not depend on inventory safely stashed and idle in a warehouse. It will not depend on a negligible margin to ensure another day of potential profits. The conventional business model is a race to the bottom to see which competing service or goods providers is most desperate and will discount the most to get the business.

The Impact of the Internet on Global Business

Gavin J. King is the creator of SEO your website and creates e-books designed to assist internet marketers increase their success. With a broad range of experience and knowledge to draw from his products and articles are helpful and enjoyable. Gavin J. King likes writing articles about cheap backlinks and other web-based, worthwhile pursuits.

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Tuesday, April 17, 2012

Global Data Entry - A Good Source Of Income From Home

To cut costs, companies are downsizing, relocating offshore and outsourcing data entry jobs. This has created a golden opportunity for housewives, students, retirees and the jobless to earn a very decent income from home doing Global Data Entry. Yes, global because thanks to the internet, they can be done from any listed country.

Data Entry is the process of transcribing data into another format which is generally a computer database. It is a broad term that covers a number of occupations like electronic data processors, typists, word processors, transcribers, coders and clerks. And while many of these positions listed above fall under the definition of data entry, jobs that are advertised as "data entry jobs"usually require the least skills and no prior experience. However, specialized positions, like medical transcriptionists require skills and more training.

Global Serves

The best thing about global data entry is that members do not need any prior experience. In fact, all members need to be successful is a computer, an internet connection, simple computer skills and the ability to type simple text and follow directions. A good training program should be comprehensive and provide both text and video tutorials, proper guidance and email support. So you can learn it online and be able to choose one of several different types of work such as typing, traditional data-entry jobs, word processing, general transcription, business coding, legal transcription, document data recording and input data capturing.

Global Data Entry - A Good Source Of Income From Home

Certainly the opportunity to earn 0-00 per day is enticing. Though it does not take much time to learn the skills, a lot of time and hard work is needed to achieve this figure. So if you are looking for a get-rich-quick scheme, data entry is not for you. Initially you will be disappointed but if you stay the course, and follow the training carefully, you will certainly reap the rewards. Thousands of people are earning a very good income from home these jobs. Just ask the freelancers.The beauty of this type of job is that you can work from the comfort of your home, set your own schedule and have no boss breathing down your neck. You can earn as much as you want if you make the effort.

Researching The Companies - Some Useful Tips

Don't be misled by the claims of many advertisers that you can earn hundreds of dollars per day. Before signing up to any companies offering this program, do a little bit of research on them. If you type 'data entry jobs' in the search box you will see a long list of companies promising riches in a short time. Go to the forums and you will discover the names of companies who have scammed their clients. Of course they will be out of business in no time but not before ripping people off their hard-earned money. There is a one-time registration fee which is reasonable considering the tutorials, jobs and tools they give you. But beware of companies that ask you to pay fees for doing jobs. You should never have to do this. And be wary of companies that have been around for only a few months.

Go to websites that contain reviews of online companies. Here, you can read both positive and negative comments. Basically a company that has been certified by Scam-X and give a money-back guarantee is legit. So you have nothing to lose if you sign up because if you find that the program is not for you, you can always request for a no-questions asked refund.

Please don't underestimate the potential of data entry jobs. Data entry skills will open more doors for you in these hard times when jobs are difficult to find.

Global Data Entry - A Good Source Of Income From Home

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Saturday, April 14, 2012

Climate Changes Due to Global Warming

While the drastic effects of global warming has been discussed in many scientific circles, had their run on TV and even had major exposure through well-meaning (but sadly inaccurate) Hollywood films, it's a concern that has a broad political, economic, social and geographical significance to countries all over the world. Quite literally, for all of us, there is nowhere to hide, nowhere to run and we can't stop the climate from changing. It's just way too big for us.

How to recognize global warming
Whether or not it's brewing something good or something bad, Nature always tries to warn us through many signs. The slow process involved in global warming results in many different things and some of its signs include:

Global Serves

Melting of glaciers
Most of the mountain glaciers on our planet that have been monitored for the past 150 years are reportedly shrinking. The glaciers most affected by global warming those located in the lower latitudes and many of them are disappearing. If glaciers continue to shrink, it could affect water supply in areas that depend heavily upon mountain watersheds.

Climate Changes Due to Global Warming

If the scenarios of global warming continue, most of the glaciers that still stand today will disappear by 2100.

Ocean warming
Sea level increase is attributed to warmer temperatures, which in turn result to the melting of ice glaciers. Over the last 100 years, sea level has increased from 10 cm to 25 cm. Projections over the next hundred years indicate that sea level will rise higher, from about 15 cm to 90 cm. Based on the higher figure, that's about 3 feet.

Translated, this could mean that beaches lose about 50 feet of area for every foot of increase in sea level. Some islands may even disappear beneath sea water completely.

Heat waves
Heat waves and periods of weather that are unusually warm are also signs of global warming. These may come about with varying degrees of their severity and frequency, causing concerns in the economics and health on a global scale.

How global warming brings climate change and what it means to us
The earth's climate has always been changing, although not at an abrupt rate. There had been periods of warming and cooling in the earth's 4.65 billion-year history. Strange as it may sound to some, this is the reason why life became possible on this planet millions of years ago. Unfortunately, not all of the changes in climate brought about by global warming may be beneficial to many of us.

For one, global warming will raise the temperatures in some regions of the Northern Hemisphere, causing the melting of mountain glaciers. This means that areas that are currently experiencing light snow may no longer experience snowfall anymore. Snowlines found in mountains in temperate regions may also be higher and packs of snow will melt earlier than before.

Spring may be experienced earlier and temperatures during night time and in winter will rise. The world will experience a more humid atmosphere since sea water will have a higher rate of evaporation. With greater humidity, rainfall is expected to increase on average.

Storms will also occur with more frequency and intensity. Ironically, water in the soil will evaporate faster, causing dryness between rains. Regions that are already considered dry will experience more dryness. Some semi-arid regions in the African continent, for example, may suffer more while areas that depend on their region's mountain snow packs for irrigation will not benefit from earlier melting between growing seasons.

With warmer weather, some hurricanes will be more severe and winds are expected to blow stronger. It is also possible that wind patterns may shift. Extremely cold periods may be experienced as well.

The phenomenon known as El Nino may occur in more frequency and severity. This is expected to affect different regions in many countries. All in all, scientists will have some difficulty in predicting weather patterns.

With changes in climate brought about by global warming, health concerns and risks may also increase. Heat stress and diseases may become common in places that did not have any problems with them before.

Global warming is an issue that requires immediate action. Even plants and animal species are adversely affected by it. While many of the changes that occur in our planet are totally out of our hands, we have been direct contributors to events that have had negative effects on our environment. This is why many leading social and scientific organizations have urged nations to cooperate in the move to counter this worldwide problem before it's too late.

Climate Changes Due to Global Warming

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Thursday, April 12, 2012

Logistics At Wal-Mart

Many people wonder how Wal-Mart is able to charge such low prices and continue to make a profit. There are several factors in their business model that contribute to this ability, but a big one is their ability to adapt to an ever-changing global marketplace. Some criticize Wal-Mart's efforts to deliver to their customers a quality product at low prices, but in reality, Wal-Mart has been able to deliver low prices by being efficient. This efficiency is present in several areas but one of the most important places is how they are able to manufacture products all over the world and get them to retail outlets, which are also all over the world. This ability requires a flawless logistical system that allows product to be shipped anywhere at a moments notice.

One of the keys to Wal-Mart's effective logistical system is the flexibility that it has when choosing suppliers. When Wal-Mart negotiates with suppliers and the suppliers know that Wal-Mart will only pay the most competitive prices. This is because it is very easy for them to find another supplier of that particular material with a lower price and very few logistical problems. This gives Wal-Mart a huge amount of leverage when dealing with suppliers. If a particular supplier knows that a company has found a lower price, it will lower its price accordingly. However, if the supplier also knows that it will be incredibly difficult for the company to make the proper adjustments to ensure a smooth transition to a different supplier, then they will be less inclined to lower their price as much. This is not how existing suppliers deal with Wal-Mart; when they see that Wal-Mart has found a supplier that will give them a lower price, the current suppliers lower their prices accordingly. They know that Wal-Mart's logistical system can handle transition seamlessly and therefore they gain no additional leverage since it won't be difficult or costly for Wal-Mart to choose another supplier.

MasterCard Global

Another reason that Wal-Mart's prices are so competitive is because they buy in such large quantities that transportation from one end of the supply chain to another is not as costly for additional units. This aspect of the logistical system does not come from skill or expertise it simply comes from the sheer size of the company, but this is still a factor. Wal-Mart buys so many supplies from different places throughout the world, that they have the luxury of using bigger trucks and using less fuel to go back and forth. Also if by chance they have to use shipping services to transport material from one location to another, Wal-Mart will give them so much business that they will get huge discounts.

Logistics At Wal-Mart

The logistical system that Wal-Mart uses is so effective because it is so flexible. This is why Wal-Mart is able to offer things much cheaper than other companies can. Wal-Mart has a reputation for being able to offer these things in a cheap manner because of low employee pay and human rights violations but this is simply not the case.

Logistics At Wal-Mart

Michael Russell Your Independent guide to Logistics

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Monday, April 9, 2012

Global Business and Ethics

With the advent of the Internet, everything from personal relationships to business has become 'global' for all intents and purposes. Today, you can talk to people across the world just as easily as if you were talking to your next door neighbor. Businesses can exchange documents of all sorts with the push of a button - without having to wait days, and often weeks, for those documents to be delivered by hand. We are global, and this has had a profound effect in the area of business ethics.

What we must realize is that what may be deemed ethical in our own country is not necessarily deemed as ethical in another country. This often makes conducting global business quite hard. At one time, because we did not have the Internet, it was more of a question of not accidentally disrespecting on another's customs and traditions. However, today, there is much more at stake. You must also not trample all over another businesses - or countries - ethical code, while you remain true to your own businesses or country's ethical code.

Global Serves

The first step is to understand business traditions and customs in the country that the business you are dealing with resides in. Hopefully, they will do the same for you, making an effort to learn about your business traditions and customs. Next, you need a way to clearly communicate. In this area of the global marketplace, hiring the services of a talented translator is essential. You need to clearly know what they are saying, and they need to know what you are saying as well. Don't rely on your one semester of a foreign language from high school to get you through this.
Global business also has a profound effect on your employees. For example, if you do business with a foreign country that only keeps regular business hours - in their time zone - one or more of your employees will need to be available for telephone calls and such, when it is convenient for the foreign company. Are you expecting your employees to be in the office to field those calls or to conduct those teleconferences at midnight, and expecting them to clock in bright an early the following morning? That is not very ethical.

Global Business and Ethics

Another area that has become a growing concern when it comes to global business and ethics is reporting income from foreign countries. If your company makes a sale to a company in Canada, for example, that sale will not be reported to the IRS in the United States by the company that you made the sale to or Canada's government. It is not, by anyone's standards, ethical not to report that income to the IRS yourself.

In many countries, bribing officials is a part of doing business. However, this does not make the practice ethical, and experts advise business owners to instruct all of their employees that such practices will not be tolerated when conducting global business - or even when conducting business in your own country.

Global business is seemingly easy with the use of the Internet, but in the grand scheme of things, when you start looking at what is and is not acceptable or expected in foreign country, in terms of ethical business practices, one must use a great deal of caution.

Global Business and Ethics

This and other topics that deal with corporate communications, business to customer relationships, and sales training through Collective Vision are just some of the topics discussed.

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Saturday, April 7, 2012

Terrorism - A Threat to Global Peace

ABSTRACT

Nowadays, no one seems to be saved in the world. Terrorism, an ugly development which has compelled the world leaders as well as the public figures to spend millions of dollars beefing up their security, has become a global threat. Amidst this seemingly tight security and threat, thousands of innocent souls have lost their lives to the annihilation called terrorism.

Global Serves

Statistically, it has been proved that no country of the world is exceptional to terrorist attacks. Pius Odiaka writes on the palpable fear pervading world following the series of bombings in some countries. He declares in the Guardian Newspaper, Friday, July 29th, 2005, (page 24) that "No part of the world has been left without terrorist bloodshed. From Kenya, Algeria, Egypt in Africa to many countries in the middle East and the Gulf; Indonesia, Philippine, Pakistan and India across Asia; Washington and New York in America; Spain and now London in Europe, many innocent souls have been sniffed out of existence."

Terrorism - A Threat to Global Peace

The paper will present how terrorism is a threat to Global Peace. It will enumerate the category of acts of terrorism. It will also examine the causes and implications of terrorism in human advancement especially in the area of peace building and keeping. Above all, it will provide recommendations by referring to the United Nations recommendations for a global counter-terrorism strategy. It concludes by affirming that the global peace can only be achieved if the world- the leaders and the followers-condemn terrorism in all forms and ramifications, and act unconditionally and justly in their quest to providing everlasting solutions to peace, as it constitutes one of the most serious threats to global peace and security.

Introduction

In human history, terrorism is widely recognized as the world most famous enemy of mankind. As history itself will admit that terrorism is annihilation with far-reaching and destructive effects, it is the cruelest of crimes against humanity. Its remains have turned neighbours into enemies and have made our societies and the whole world unsafe for living. Its aims and applications are global and uncompromising. Neither terrorism nor is perpetrators are new. Even though it has been used since the beginning of recorded time, not history itself can keep, with precision, the number of lives and properties lost to terrorism.

No doubt, terrorism with its destructive power has reshaped the world we live in. We now live in the world characterized by rising violence and conflicts. This, in turn, has led to the world of growing mistrust, fear, division and represents a significant new threat to international justice, peace and security. This ugly development thus made Amnesty International to observe in its 2004 Report the lasting effects of the crime on humanity.
This report and others provide a valid point on how terrorism or terrorist acts have made the world unsafe and how it has threatened global peace.

Historical Background of terrorism

It is pertinent to recall that forms of society and governments in the past differ from what they are today, when describing the history of terrorism and the use of terror through time. Not until 1648 (Treaty of Westphalia), there was nothing like modern nation-states. More recent is the state's monopoly on warfare or interstate-violence. The absence of central authority gave many more players opportunity to participate in the game of warfare. However, this did not make the use of terror a method of affecting a political change. In contrast to the modern era, where only nations go to war, the involvement of players such as religious leaders, mercenaries, mercantile companies, national armies and many more was considered to be lawful and normal.

Terrorist acts or the threat of such action have been in existence for millennia. So, in narrating the history of terrorism, it is important to talk about the various types of terrorism and terrorist individuals and groups. Below is the summary of the history of terrorism.

Ancient World:

Sicarii Zealots

Political scientists see the radical Sicarii offshoot of the Jewish Zealots as one of the earliest forerunners of modern terrorism. Like modern terrorists, they intended their actions to suggest a message to a wider target audience: in this instance, the roman imperial officials and all pro-Roman and collaborationists

Al-Assassin

The Hashshashin (also Hashishin, Hashsshiyyin or Assassins) were an offshoot of the Isma ili sect of the Shiite Muslims. After a quarrel about the succession of leadership in the ruling Fatimide dynasty in Cairo around the year 1090, the losing Nizariyya faction was driven from Egypt. They established a number of fortified settlements in present day Iran, Iraq, Syria and Lebanon under the charismatic leader Hasan I Sabbah.Persecuted as infidel by the dominant Sunni sect in the Muslim world; they sent dedicated suicide murderers to eliminate prominent Sunni leaders whom they considered "impious usurpers." The sect was decimated by the invading Mongols, their last stronghold being flattened by Hulegu Khan in the year 1272.Many scholars believe the term Hashshashin, a name given to them by their enemies was derived from the Arabic "hassasin(hashish user),which they are alleged to have ingested prior to their attacks, but this etymology is disputed. The sects referred to themselves as al-da-wa al-jadida, which means the new doctrine, and were known within the organization as Fedayeen.

Seventeenth century

Gunpowder Plot (1605)

On November 5, 1605 a group of conspirators, led by Guy Fawkes, attempted to destroy the English Parliament on the State Opening, by detonating a large quantity of gunpowder secretly placed beneath the building. The design was to kill King James1 and the members of both houses of parliament. In the resulting anarchy, the conspirators planned to implement a coup and restore the Catholic faith to England. However the plan was betrayed and then thwarted.

Eighteenth century

1.Sons of Liberty

The Sons of Liberty were an underground group opposed to British Rule in the colonies, who committed several attacks, most famous among these was the Boston Tea Party. No one was killed or seriously injured by any action that was taken.

2.The Terror (1793-1794)

The Reign of Terror ( September 5 1793- July 28 1794) or simply The Terror ( French: la Terreur) was a period of about eleven months during the French Revolution when struggles between rival factions led to mutual radicalization which took on a violent character with mass executions by guillotine.

The victims of the Reign of Terror totaled approximately 40,000.Among people who are condemned by the revolutionary tribunals, about 8 percent were aristocrats, 6 percent clergy 14 percent middle class, and 70 percent were workers or peasants accused of hoarding, evading the draft, desertion, rebellion, and other purported crimes.

Nineteenth century

1.Anarchism

Anarchists was the most prolific terrorists of the 19th century, with the terroristic tendencies of both nationalism and political movements of Communism or fascism still in there infancy. The disjointed attacks of various anarchists groups lead to the assassination of Russian Tsars and American Presidents but had little real political impact.

2.Tsarist Russia

In Russia, by the mid-19 th century, the intelligentsia grew impatient with the slow pace of Tsarist reforms, which had slowed considerably after the attempted assassination of Alexander II of Russia. Radicals then sought instead to transform peasant discontent into open revolution. Anarchists like Mikhail Bakunin maintained that progress was impossible without destruction. With the development of sufficiently powerful, stable, and affordable explosives, the gap closed between the firepower of the state and the means available to dissidents. The main group responsible for the resulting campaign of terror-'Narodnaya Volya' (people's will) (1878-81) - used the word 'terrorist' proudly. They believed in the targeted killing of the 'leaders of oppression'; they were convinced that the developing technologies of the age-symbolized by bombs and bullets- enabled them to strike directly and discriminately." People's Will", possessing only 30 members, attempted several assassination attempts upon Tsa. Culminating in the assassination of Tsar Alexander II on 13 March 1881, killing the Tsar as he was traveling by train.

3. Irish Republican Brotherhood

In 1867, the Irish Republican Brotherhood, a revolutionary nationalist group with support from Irish-Americans, carried out attacks in England. These were the first acts of "republican terrorism", which became a recurrent feature of British history, and these Fenians were the precursor of the Irish Republican Army. The ideology of the group was Irish nationalism.

4. Nationalist terrorism

The Fenians/IRA and the IMRO may be considered the prototype of all 'nationalist terrorism', and equally illustrate the (itself controversial) expression that "one man's terrorist is another man's freedom fighter'. At least one of these groups achieve its goal: an independent Ireland came into being. So did an independent Macedonia, but original IMRO probably contributed little to this outcome. Some groups resorted to the use of dynamite, as did Catalan nationalists such as La Reixa and Bandera Negra.

5. John Brown

John Brown was an abolitionist who advocated armed opposition to slavery. He committed several terrorist attacks and was also involved in an illegal smuggling of slaves. His most famous attack was upon the armory at Harpers Ferry, though the local forces would soon recapture the fort and Brown, trying and executing him for treason. His death would make him a martyr to the abolitionist cause, one of the origins of American Civil War, and a hero to the Union forces that fought in it.

6. Ku Klux Klan (1865)

The original Ku Klux Klan (KKK) was created after the end of the American Civil War on December 24, 1865, by six educated middle-class confederate veterans from Pulaski, Tennessee. It soon spread into nearly every southern state of the United States. The Klan has advocated for what is generally perceived as white supremacy, anti-Semitism, racism, anti-Catholicism, homophobia, and nativism. They have often used terrorism, violence and acts of intimidation such as cross burning to oppress African Americans and other groups. The name 'Ku Klux Klan' has been used by many different unrelated groups, but they all seem to center on the belief of white supremacy. From its creation to the present day, the number of members and influence has varied greatly. However, there is little doubt that, especially in the southern United States, it has at times wielded much political influence and generated great fear among African Americans and their supporters. At one time KKK controlled the governments of Tennessee, Indiana, Oklahoma and Oregon, in addition to some of the southern U.S legislatures.

Twentieth century

Suffragette, Assassination of Archduke Ferdinand (1914), KKK(1915),Irgun (1936-1948), World War II, Nationalism and the End of Empire,Cold War proxies,,IRA,,ETA, Aum Shinrikyo (1984-1995), Achille Lauro Hijacking (1985), Lockerbie bombing (1988), Umkhonto we Sizwe (South Africa 1961-1990), PLO (1964-c.1988), Columbian terrorist groups, Munich Massacre (1972),Matsumoto incident(1994), Sarin gas attack on Tokyo subway(1995),and Oklahoma City bombing (1995) are types of terrorism and individual terrorists and groups that operated in the twentieth century.

Twenty-First Centuries

The well-celebrated September 11 (2002) attack and the Beslan school siege are recent terrorist attacks of the twenty-first century.

Terrorism: Definition of a Phenomenon

As clearly stated above, terrorism has established itself as a world phenomenon before 1648. But then, it becomes imperative to look into the true meaning of the term.Although providing a definite definition for it has been accorded with series of controversies, etymologically, the term emanates from Latin, "terrere", meaning "to frighten" via the French word terrorisme, which is often associated with the regime de la terreur, the Reign of Terror of the revolutionary government in France from 1793 to 1794.The Committee of Public Safety agents that enforced the policies of "The Terror" were referred to as " Terrorists".

The English word "terrorism" was first recorded in English dictionaries in 1798 as meaning "systematic use of terror as a policy". The Oxford English Dictionary still records a definition of terrorism as "Government by intimidation carried out by the party in power in France between 1789-1794.

The controversial issue is that the vocabulary of terrorism has become the successor to that of anarchy and communism the catch-all label opprobrium, exploited accordingly by media and politicians.The difficulty in constructing a definition which eliminates any just cause for terrorism is that history provides too many precedents of organizations and their leaders branded as terrorist but who eventually evolved into respected government. This has applied particularly to national liberation movements fighting colonial or oppressive regimes, engaging in violence within their countries often as a last resort. Jomo Kenyatta of Kenya spent years of his life lobbying the British government before his involvement with the Mau Mau rebellion. Nelson Mandela, a hero in his continent and beyond, is another convicted "terrorist" belonging to this class.

Before making a valid point, it is important to say that this piece would like to consider further statements and criticisms on the issue and recognized that there are other valid arguments on these controversial issues. However, they are not within premises of this paper.

Arriving at a universally accepted definition of terrorism which narrows down to a specific method of conducting violence instead of "all its forms and manifestations" or which makes it possible to refer terrorist acts to an international court, as for genocide and other war crimes or which makes it impossible for individual countries to outlaw activities they choose to classify as terrorism perhaps for their own political interest is a great challenge in the study of terrorism.

While the United Nations has not yet accepted a definition of terrorism, the UN's "academic consensus definition," has been put forth for consideration. And they are available for public evaluation.

In final analysis, although, it is not clear the actual number of definitions of terrorism; but it is clear that terrorism does not have respect for human lives and values. It has claimed thousands of lives of innocent souls, rendered millions of people homeless and economically handicapped. Alas, it is clearer that terrorism has turned our world into a place conducive for its existence and spread.

Effects of terrorism on global peace

Indisputably, terrorism is a threat to global peace. As it thrives well in a world such as ours- where violation of human rights, rising violence and conflicts, ethnic, national and religious discrimination, socio-economic marginalization and extreme ideology, dehumanization of victims are prominently in practice, it has succeeded in disregarding human lives and values, launching war on freedom and peace, multiplying violence and conflicts, and posting challenges of solving the problem of injustice, insecurity and declining economy.

Recommendations

In accordance with the United Nations in a report titled: Uniting Against Terrorism-Recommendations for a global counter-terrorism strategy, this paper hereby presents the following recommendations;

(1)All stakeholders-the leaders and the followers, individuals and institutions must dissuade people from resorting to terrorism or supporting it.
(2) All stakeholders, in all ways and at all levels, must deny terrorists the means to carry out an attack by:
- denying terrorists financial support.
-denying terrorists access to deadly weapons, including weapons of mass destruction.
- denying terrorists access to travel.
-denying terrorists access to their targets and their desired impact.
(3) All stakeholders, in all capacities, must deter States from supporting terrorists groups.
(4) All stakeholders must develop State capacity to prevent terrorism by:
- promoting the rule of law and effective criminal justice systems.
- promoting quality education and religious and cultural tolerance.
- countering the financing of terrorism.
- ensuring transport security.
- preventing terrorists from acquiring nuclear, biological, chemical or radiological
materials, and ensuring better preparedness for an attack with such materials
-improving the defense of soft targets and the response to their attack.
- promoting United Nations system-wide coherence in countering terrorism.
(5) All stakeholders, collectively, must defend human rights in the context of terrorism
and counter- terrorism.

Even though my recommendations are fashioned out of United Nations recommendation for a global strategy, they represent a holistic and realistic approach to fighting or countering terrorism. However, if these recommendations are given the opportunity to operate or if implemented and executed properly and continuously, they are effective strategies of countering terrorism and, at the same time, ensuring a world free of violence and conflict, violations of human rights, ethnic, national and religious discrimination, political exclusion, and socio-economic marginalization

Conclusion

As you will agree with me that terrorism affects all of us, our approach to fighting or countering terrorism and ensuring a safe and peaceful world must be collective. However, it is worth noting that the world leaders, followers and stakeholders have vital roles to play in the fight against terrorism and in achieving our goals of global peace and security.

For the world leaders and stakeholders, these roles transcend attending or organizing world summit, conferences, seminars, e.t.c on the topic, and consenting to Global strategy to counter terrorism on papers. They need to commit more resources, at all levels, to the cause, be more sincere and objective in their judgments, more practical in their approach, and create enabling environments conducive for justice, conflict resolutions, human right protection, equality, stability, unity, prosperity, tolerance, peace and security.Above all, they need to promote and support ultimately because that have respect for human lives and values.

For followers and individuals, we need to carry out the message beyond conferences that terrorism is inexcusable and unacceptable. We need to engage in one- to -one education or group discussions enlightening ourselves on the devastating and destructive effects of terrorism on our lives and values, and emphasizing that terrorism is not an effective way of championing a cause, whether political, religious or otherwise. We must recognize that peace is the most precious need of humanity.

Terrorism - A Threat to Global Peace

Azeez Olawale-Arish Yusuff,
arishwall1976@gmail.com

Speaker and a writer on global issues- Economy, Peace, Crime, Terrorism and politics,just to mention a few
Human Right Advocate, Tutor, Entrepreneur
International consultant,Economic analyst,
Founder/Manager,
Cyber Crime Solution Providers Network.

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Thursday, April 5, 2012

Prevent Global Warming - What Can You Do To Prevent Global Wamring

Global warming is one of the major environmental issues that are haunting the people. Emphasis must be made upon what an individual can do to prevent global warming. Global warming refers to the increase in the temperature of the earth gradually which is affected by many factors. It is now a known fact that man is one of the main causes of it. The gradual increase in the temperatures is not a sudden process and has been there from a long time. But the rapid increase in development of the cities and technology has given rise to pollution which has causes the increase in global warming. Emissions from car, factories, burning of fossil fuel, use of CFC, deforestations have caused the global warming.

To prevent Global warming, one of the things that a person can opt for is use of alternative forms of energy production other than fossil fuels which give large amounts of carbon dioxide. Use of solar energy can be a good alternative which can be employed. Another thing they can do is to plant trees in their backyard or street which are natural controllers of the carbon dioxide concentration in the atmosphere. Trees are usually cut down for paper production, thus using recycled paper can be a really good measure.

Global Serves

Limiting the usage of appliances or compounds which produces CFC can also help. CFC is the major reason for the depletion of the ozone layer causing global warming. Another reason for global warming is the emissions from cars. The world has seen a geometrical increase in population. This has lead to increase in the number of cars. Identifying fuel efficient cars, use of bio-fuels, correcting the engine designs or even using electric cars are great ways to reduce emissions. Preferring walking, cycling and transportation by bus, train can also help to prevent global warming. Organizing carpools can also be a good method that can be done to reduce emissions.

Prevent Global Warming - What Can You Do To Prevent Global Wamring

In home people can try to conserve energy and electricity thus helping to prevent global warming. Switching to CFL bulbs which uses less energy and a longer life time can reduce the electricity usage. Reducing the usage of heaters and coolers can also help. Switching of electronics and other appliances which are not in use, replacing old appliance with less energy consuming goods can also help to prevent global warming. Alternative power sources like solar energy generators for homes is a good way to make sure that you are getting your power from means that are good for your earth.

Global warming is also caused due to less knowledge about it. Therefore awareness should be provided mainly to children and those in the factories so that they can also think about ways to conserve energy and to prevent the global warming. The future generation must be encouraged and taught to save the earth, our habitat. The media has a major role to play in making people understand the importance of global warming and its concerns. Only a collected effort by the entire humanity can reduce the global warming, which is a deep rooted problem. Global warming cannot be removed suddenly but many of the measures mentioned above if followed by an individual can contribute to reducing and preventing the global warming. Together we can make things happen and it is up to each of us to ensure that we take all steps to reduce global warming for us and for our future generation.

Prevent Global Warming - What Can You Do To Prevent Global Wamring

Preventing Global Warming is a burning issue, we got to start doing something to change the way things are, or our existence on this planet will be in real danger, learn more about Global Warming at http://globalwarmingpages.com

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Monday, April 2, 2012

Global Financing - Hard and Soft Currency

Global financing and exchange rates are major topics when considering a venturing business abroad. In the proceeding I will explain in detail what hard and soft currencies are. I will then go into detail explaining the reasoning for the fluctuating currencies. Finally I will explain hard and soft currencies importance in managing risks.

Hard currency

Global Serves

Hard currency is usually from a highly industrialized country that is widely accepted around the world as a form of payment for goods and services. A hard currency is expected to remain relatively stable through a short period of time, and to be highly liquid in the forex market. Another criterion for a hard currency is that the currency must come from a politically and economically stable country. The U.S. dollar and the British pound are good examples of hard currencies (Investopedia,2008). Hard currency basically means that the currency is strong. The terms strong and weak, rising and falling, strengthening and weakening are relative terms in the world of foreign exchange (sometimes referred to as "forex"). Rising and falling, strengthening and weakening all indicate a relative change in position from a previous level. When the dollar is "strengthening," its value is rising in relation to one or more other currencies. A strong dollar will buy more units of a foreign currency than previously. One result of a stronger dollar is that the prices of foreign goods and services drop for U.S. consumers. This may allow Americans to take the long-postponed vacation to another country, or buy a foreign car that used to be too expensive. U.S. consumers' benefit from a strong dollar, but U.S. exporters is hurt. A strong dollar means that it takes more of a foreign currency to buy U.S. dollars. U.S. goods and services become more expensive for foreign consumers who, as a result, tend to buy fewer U.S. products. Because it takes more of a foreign currency to purchase strong dollars, products priced in dollars are more expensive when sold overseas (chicagofed,2008).

Global Financing - Hard and Soft Currency

Soft currency

Soft currency is another name for "weak currency". The values of soft currencies fluctuate often, and other countries do not want to hold these currencies due to political or economic uncertainty within the country with the soft currency. Currencies from most developing countries are considered to be soft currencies. Often, governments from these developing countries will set unrealistically high exchange rates, pegging their currency to a currency such as the U.S. dollar (invest words,2008). Soft currency breaks down to the currency being very weak, an example of this would be the Mexican peso. A weak dollar also hurts some people and benefits others. When the value of the dollar falls or weakens in relation to another currency, prices of goods and services from that country rise for U.S. consumers. It takes more dollars to purchase the same amount of foreign currency to buy goods and services. That means U.S. consumers and U.S. companies that import products have reduced purchasing power. At the same time, a weak dollar means prices for U.S. products fall in foreign markets, benefiting U.S. exporters and foreign consumers. With a weak dollar, it takes fewer units of foreign currency to buy the right amount of dollars to purchase U.S. goods. As a result, consumers in other countries can buy U.S. products with less money.

Fluctuating currencies

Many things can contribute to the fluctuation of currency. A few are as follows for strong and weak currency:

Factors Contributing to a Strong Currency
Higher interest rates in home country than abroad
Lower rates of inflation
A domestic trade surplus relative to other countries
A large, consistent government deficit crowding out domestic borrowing
Political or military unrest in other countries
A strong domestic financial market
Strong domestic economy/weaker foreign economies
No record of default on government debt
Sound monetary policy aimed at price stability.
Factors Contributing to a Weak Currency
Lower interest rates in home country than abroad
Higher rates of inflation
A domestic trade deficit relative to other countries
A consistent government surplus
Relative political/military stability in other countries
A collapsing domestic financial market
Weak domestic economy/stronger foreign economies
Frequent or recent default on government debt
Monetary policy that frequently changes objectives

Importance on managing risk

When venturing abroad there are many risk factors that must be addressed, and keeping these factors in check is crucial to a companies success. Economic risk can be broadly summarized as a series of macroeconomic events that might impair the enjoyment of expected earnings of any investment. Some analysts further segment economic risk into financial factors (those factors leading to inconvertibility of currencies, such as foreign indebtedness or current account deficits and so forth) and economic factors (factors such as government finances, inflation, and other economic factors that may lead to higher and sudden taxation or desperate government imposed restrictions on foreign investors' or creditors' rights). Altagroup,2008. The decisions of businesses to invest in another country can have a significant effect on their domestic economy. In the case of the U.S., the desire of foreign investors to hold dollar-denominated assets helped finance the U.S. government's large budget deficit and supplied funds to private credit markets. According to the laws of supply and demand, an increased supply of funds - in this case funds provided by other countries - tends to lower the price of those funds. The price of funds is the interest rate. The increase in the supply of funds extended by foreign investors helped finance the budget deficit and helped keep interest rates below what they would have been without foreign capital. A strong currency can have both a positive and a negative impact on a nation's economy. The same holds true for a weak currency. Currencies that are too strong or too weak not only affect individual economies, but tend to distort international trade and economic and political decisions worldwide.

Conclusion

Hard currency is usually from a highly industrialized country that is widely accepted around the world as a form of payment for goods and services. A hard currency is expected to remain relatively stable through a short period of time, and to be highly liquid in the forex market. Soft currency is another name for "weak currency". The values of soft currencies fluctuate often, and other countries do not want to hold these currencies due to political or economic uncertainty within the country with the soft currency. Many things can contribute to the fluctuation of currency; a few of these things are inflation, strong financial market, and political or military unrest. The decisions of businesses to invest in another country can have a significant effect on their domestic economy. In the case of the U.S., the desire of foreign investors to hold dollar-denominated assets helped finance the U.S. government's large budget deficit and supplied funds to private credit markets.

Global Financing - Hard and Soft Currency

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Global Warming is Not Real

What makes you think the global warming is real? Because you saw a movie that Al Gore who is a politician decided to promote and a hefty sum of profit to himself (assuming he was paid)? Is that your line of reasoning? Let's face it political parties and politicians always want you to fear something as a motivator to get you to vote for something or do something or believe something in order to promote their agenda. Why would this be any different?

For those who are truly concerned about the environment because we all have to live with in the ecological system and also we must breathe the air and drink the water it makes sense to do as little polluting as possible. It would be nice if everyone looked in the mirror and lived a carbon free life.

Global Serves

But if we are to lead the mindless masses into a giant fear that global warming will end life on Earth in an incredible apocalypse then obviously we have been pushing the wrong buttons for far too long. It is time to stop leading by fear and to lead by thinking and use the brains that we have and our minds to solve the problems of the species.

Global Warming is Not Real

Global warming is not real just like Y2K was not real. Mankind is not going to blow them selves up with a massive nuclear war nor is Bird flu going to wipe out the human species. All these things had been perpetuated and now it looks like Chicken Little is on steroids, but do we have to clone our poultry and use the same tactics over and over again to control the people?

Global warming is not real and it should be obvious to anyone looking at the total picture. I certainly hope this article is of interest and that is has propelled thought. The goal is simple; to help you in your quest to be the best in 2007. I thank you for reading my many articles on diverse subjects, which interest you.

Global Warming is Not Real

"Lance Winslow" - Online Think Tank forum board. If you have innovative thoughts and unique perspectives, come think with Lance; www.WorldThinkTank.net/. Lance is an online writer in retirement.

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Saturday, March 31, 2012

Global Warming Charts

Global warming charts are tools that show graphs or illustrations representing the cause and rise in temperature of the environment due to global warming. You can look at it to fully understand what is happening in the world. Since global warming is a much popular phrase nowadays, connoting to the environmental threats and the frightening climate changes, using these charts will surely help people to have a bigger view of the extent of global warming. These charts aim to clearly impart the disastrous effects and the direct results of global warming. Aside from that, it will help people to see the areas in their daily lifestyle that must be changed. This is imperative as people seldom think about how their lives affect the environment.

The different global warming charts show the varying ways on how people look at the world. They are also interpreted in various ways. You can find here thermal imaging charts, pie graphs, and even diverse statistics. All the information relayed by these charts is presented in a more understandable manner so that anyone looking at them will easily grasp. You can view the different charts about global warming in different sites. Whatever you choose, one thing is for sure; you will get accurate information with regards to global warming and its effects.

Global Serves

More than just giving a comprehensive data about the extent of global warming and how people contribute to it, global warming charts also feed statistics. Among the vital entries stated in these include: the man-made and natural factors, climatic data, sources of greenhouse gases found in homes, global temperatures and other important details. Using these facts, you can see and analyze the best way out of this global warming problem. However, even these charts prove to be useful in informing people about the severity of global warming, all can be put into waste if one will not act on the problem. So, the best thing to do is know the things that should be done to stop global warming.

Global Warming Charts

By paying attention to the information stated in all global warming charts, it is hard to deny the accumulated data that shows the impact of human technology to the environment. Warming of the climate is undeniable since it is now evident from the observations and obviously in the charts. Increase in global average air and ocean temperatures, fast melting of snow and ice and the rising sea levels. Though it sure will be difficult to totally stop global warming-causing human activities, mankind should start acting now. The final solution is to create a non-polluting and non-combustible source of power that will not affect the environment.

Global Warming Charts

Ian Pennington is an accomplished niche website developer and author.

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Thursday, March 29, 2012

The Global Marketing Environment

Global marketing Environment is a complex term to explain because it is covering all the issues of world that are continuously changing. To explain the true present picture of the Environment it's necessary to go through the most up-to-date literature and study the current changes. This chapter is giving the idea about the today's marketing and changes & challenges of the sub environmental forces.

Today's Marketing

Global Serves

The changing behavior of customers and proliferation of new marketing channels setups the new issues in the business world. In international market competition it's becoming harder and harder to maintain the life time relation with customers. Selling quality product and service in affordable price is not enough to gain the customer loyalty there are also many other dimensions of care. These all changes make profit secondary and modify organizations to customer-focused organizations and born the new theories and approaches.

The Global Marketing Environment

Today's marketing has come out with the circle of 4P's (Product, Price, Place and Promotion) and in the broader sense it is taking as an organizational function. The modified form of marketing is to provide greater value to customer and develop and maintain a healthy relationship.

According to the American Marketing Association today's Marketing is:

"Marketing is an organizational function and a set of processes for creating, communicating and delivering value to customers and for managing customer relationships in way that benefit the organization and its stakeholders."(Keefe, 2004)

The Intermediate and Macro Environment

The global marketing environment comprises the intermediate and the macro environment. The intermediate environment contains those factors which are semi-controllable through contracts and they will be categorized as suppliers, Distributors, facilitators and shareholders. For example in software industries the different vendors, application sellers, temporary specialist staffs and subcontractors etc are part of intermediate environment. The macro environment is made up of those factors and forces which are generally uncontrollable. (Lee, 2005)

For the Global strategic marketing planning to evaluate and investigate the threats, opportunities and for risk assessment usually organizations used the PESTLE analysis here PESTLE stands for Political, Economic, Social, Technological, Legal, and Environmental Factors. (These macro environmental forces are also shown in above figure). Mostly external auditor is used to audit the impact of these forces.

Some countries have more relaxed and easy polices for import and export.

Countries history of friendly relation and healthy business deals have also a positive impact in the future trades. Similarly if countries have better infrastructure for trading polices and legislations it also goes in the favor of the international traders. It helps to minimize the time and provide the secure dealings and especially newcomers feel comfortable to trade in such environment. With all these reasons the fresh literature tells us about the twelve factors involvement in the international trading.

In 2005 according to the Geri Clarke the HELPS FREDICT is a more complete framework for the international marketing environmental analysis.

H History F Financial

E Economic R Rules- International Trade

L Language E Environment

P Politics D Demographic

S Social I Infrastructure

C Culture

T Technology

Changes and Challenges

In 1998 article in the Economist Magazine Sums it up nicely:

"Marketing has become a complex art. Technology and trade have increased the potential for global brands. The fragmentation of audiences and rising costs of television and print advertising are making other media attractive. And direct marketing and the internet are rewriting all the marketing rules."

55 years back, the television invention opens the new ways of the mass marketing and with the visual demonstration many local brand and now take the status of the world class brand. This technology changes the language of the advertising. In old age mostly people preferred to buy things from market search and mainly radio transmitted about the market affairs and new coming products. Then TV gave the new confidence to its viewers and globally advertised the real market position. The visual demonstration also teach the people and guide them correctly and it also answered the question that why they need and want this specific product. Now World Wide Web is taking the position of the TV and Similarly the Digital TV and the Smart mobile are writing the new rules of the marketing.

Today mobile and pager is the basic need of people and every one is in range just because of a small piece of technology. Here telecommunication was playing an important role. Now in the end of 20th century, the emergence of internet and telecommunication introduce m-commerce. First mobile companies simply provide an updates information like weather reports, games online information, latest movies and songs information etc just to provide better services and to satisfy customer. From that time the m-commerce became the part of our life and no one feel this addition of the new business technique, today banks and other financial services are also providing mobile commerce services and this tiny device has become the source of market transactions. This was the small overview of emergence of the technology.

On the other hand the destructive incidents like 9/11 and 7/7 etc. and other country wars (War against terrorism) are destroying the developed markets and the investors are feeling fear to invest money in these risky areas.

The customer buying behavior and its quality perception is also changing and now he is demanding the rich added value products and services. The multinational companies and chain store also create a strong competition globally and it's becoming more difficult to retain a long term relation with existing customer.

However the last decade of the twentieth century bought major changes that redefine the role and concept of marketing. The rapid change of market made customer more sophisticated and value added demanding. Products/service development and management has changed radically, the internet and third party securities made more easy transactions and virtualized payment and distribution channels introduce new way to approach market (O'Connor, 2001).

The Global Marketing Environment

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Monday, March 26, 2012

Visa or MasterCard: Which Credit Card Should You Apply For?

Should you get Visa or MasterCard? Is one of them better than the other? Will one of them help your credit rating more than the other? Many people ask themselves these types of questions when they think about getting their first credit card or additional ones. The fact is, few differences exist between the two credit card brands today, but you can benefit by having a better understanding of the two companies and using their competition to your advantage.

Just Who Are Visa and MasterCard
First, you should know that neither Visa nor MasterCard actually issue credit cards themselves. Neither company deals with consumers or merchants directly. Instead, they create and run the worldwide computer networks that process the billions of transactions that occur each day from people who use their cards at millions of merchants and ATMs. Both companies make their money from financial institutions to whom they license the ability to market the MasterCard or Visa system to consumers and merchants.

MasterCard Global

MasterCard and Visa have been fierce competitors for years, each vying to be faster and more global than the other, just like Hertz and Avis, and McDonalds and Burger King. Each time one brand creates a new twist on their offers, the other soon follows to match it. Both companies now offer nearly identical benefits, such as travel insurance, car rental insurance, product warranty extensions, and so on.

Visa or MasterCard: Which Credit Card Should You Apply For?

Furthermore, both cards are accepted worldwide by nearly the same number of merchants. MasterCard says its cards can be used at more than 23 million locations around the globe, including 1 million ATMs and other locations where cash can be obtained. Visa says its cards are accepted at more than twenty million locations in more than 150 countries.

In general, most merchants throughout the world accept both cards, or if a merchant takes only one of the brands, another merchant down the block takes the other. The point is, your chances of being locked out of eating or buying a gift or getting a hotel room because you have only one brand of credit card are usually minimal -- other than at a few noted events where one card or the other may have negotiated to be the sole credit card to be accepted. But such instances are far and few between.

Which Card is Right for You?
Given the above, is one card better or more right for you? The best answer depends on whether it's your first, second, or additional card, as follows:

If You're Applying for Your FIRST Credit Card
In this situation, you can make a choice based simply on selecting which issuing bank you prefer to work with, or which promotional offer you like the most, without regard to the brand on the card. Perhaps you like Chase or Citibank or HSBC, or perhaps you like the 0% APR with no-annual-fee offer you found online. It's six of one, a half-dozen of the other.

If You're Applying for Your SECOND Card
In this situation, it is strategically smart to select the opposite brand card from your first card AND to choose a different issuing bank. The rationale for this is that when you have two different cards, you will find that the two banks will compete for your business (assuming you maintain good credit). You will get offers for 0% balance transfers, higher credit limits, and other perks as the two banks vie for your increased use of their card. And just in case you find a merchant who only takes one brand of card, you can now be assured of having all your bases covered.

If You're Applying for ADDITIONAL Credit Cards
Many people apply for more than two credit cards because something specific motivates them to get a third or a fourth card. You may want a separate card to use for your business charges, or to compliment your airline frequent flyer program. In these cases, your selection is largely predetermined by whichever card has attracted your attention to fulfill your specific needs. You might even shop around among issuing banks to be sure you find the best offer, no matter which credit card brand stands behind it.

In short, choosing between Visa and MasterCard is no longer a frustrating question for anyone applying for a first credit card. You can't go wrong with either brand. And if you already have a first credit card, it can be a very smart move to apply to get a second card from the other brand. If you treat your credit well, you'll soon be having two (or more) banks begging for your business -- and that's a good thing!

Visa or MasterCard: Which Credit Card Should You Apply For?

Click Here to Apply For a Credit Card.

Kent Parker runs the website http://www.CardGuys.com, a credit card directory enabling the consumer to compare and apply for a variety of credit card offers.

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Saturday, March 24, 2012

Pros and Cons of RFID Technology

I. RFID Advantages

Radio Frequency Identification provides a valuable service that is capable of revolutionizing the way companies track products. There are many benefactors of this technology: the military, retailers, suppliers, consulting firms, producers of the technology, and consumers. RFID provides companies with a better alternative to bar-coding because no line-of-sight is needed to read a pallet, a carton, or a product with a RFID tag. RFID tags also contain information on the product that is easily readable and accessible for the reader. RFID will also begin to automate company's supply chain, reducing labor costs, human error and time spent checking in products.

MasterCard Global

In 2005, manufacturers and suppliers requesting new bids from the military must be RFID compliant on four different levels: packaged operational rations, clothing, tools, and weapon system repair parts and components. The military requires that all cartons and pallets are shipped with a Military Shipping Label which displays shipping data. The Department of Defense has created the RFID Military Compliance Solution as a way to help suppliers and manufacturers meet the military's new standards for RFID. The program is run by Avery Dennison Retail Information Services, and they were commissioned by the RFID Military Compliance Solution. Avery Dennison Retail Information Services sells the RFID tags to companies which must be affixed close to the Military Shipping Labels to comply with Department of Defense regulations.

Pros and Cons of RFID Technology

The U.S. military is saving an enormous amount of money by using active and passive RFID systems. By using RFID for communication and transportation systems in Iraq and Afghanistan, the military is able to diagnose and fix problems much faster than before. The implementation of RFID in just this area will save the military close to half a million dollars this year. The U.S. government has contracted IBM to do research on the current RFID being used currently in the military and the potential future applications for RFID in the military. The military has been successful in creating better visibility throughout their supply chain increasing their productivity and stability.

Retailers and other companies that have a demanding supply chain can gain an advantage on the field by using RFID in the supply chain. By demanding that all levels of their supply chain be RFID capable is a sizable investment. The productivity increase that follows the initial investment and implementation for companies will pay for their investment. Wal-Mart was the first retailer to use RFID in their distribution centers and warehouses, prompting many companies to follow in their footsteps once Wal-Mart's success was realized.

RFID is very successful with retail companies because it improves productivity, saves on human labor costs, and gives companies real-time visibility with all their products. RFID tags use an Electronic Product Code (EPC) which is an upgrade and a replacement for the Universal Product Code (UPC) system. "EPC has a 96-bit code that has digits to identify the manufacturer, product category and the individual item. Manufacturers obtain registration numbers & assign them to products. Each number is unique to a given item."

The cost of a tag is anywhere between twenty-five to fifty cents. In the next five to ten years it could be reduced to five cents per tag. At some point in the near future tags could fall to one cent tempting companies to use RFID tags on every product in a store. Wal-Mart says that since their stores now have RFID, it makes it easier to keep store shelves stocked allowing employees to interact with customers.

Target was able to save on their investment for implementing RFID, following in Wal-Mart's footsteps as Wal-Mart had already paved the way and suffered the pitfalls of implementing a new technology. In addition to the lower implementation costs, many of Target's suppliers had already begun preparing for the switch over to RFID assuming Target would follow Wal-Mart. Target as a large retailer knows how important it is to be able to provide real-time data on pallets, cartons and shipments up and down-stream through their supply chain.

A break-through in RFID technology was made by Intermec, Inc. in May of 2006, with new rugged and reusable RFID tags. These tags can be written thousands of times; it can handle hazardous chemical exposure, and withstands temperatures from -50 degrees Fahrenheit to 250 degrees Fahrenheit. In October of 2006, Intermec released a new version of the rugged, reusable RFID tag, including wide-band antenna that can be used on any surface in any part of the world.

RFID makes the business world seem like a smaller place, even companies like Wal-Mart who are very big and have a large integrated supply chain. RFID enables companies to be more efficient with their time and space. Companies that combine some newer supply chain technologies with RFID could see great results. Combining auto-picking with RFID would reduce man-power needed, time needed to move pallets and cartons around a warehouse, and time needed to send pallets to their proper destination. The goal of a company's supply chain should be to reduce time needed to be productive, by automating as much of the supply chain as possible. It reduces human error, and machines are capable of running twenty-four hours a day and cost less than human labor. The
application of RFID for a large company like Wal-Mart or Target, as well as smaller retail stores can ensure a better shopping experience with more in-stock items and a more knowledgeable store.

The RFID market is booming and many technological companies have gotten in the game producing RFID parts and systems. In many cases being a producer of RFID components and systems also allows you to become a consulting firm for the technology. Hewlett Packard (HP) is one of the largest companies developing RFID systems. HP's goal is to make it as easy and affordable as possible for a company adopting RFID technology. HP has experience in the RFID field, as they were one of the early adopters of the technology and have been very successful integrating it into their business. HP began with two larger clients, Hasbro (produces children's toys) and Conros (a large Wal-Mart supplier). Hewlett Packard has created two RFID Centers for Excellence, one in California and one in Taiwan, to demonstrate new potential uses for the technology, as well as how it can be implemented into a business. More centers are slated to be opened throughout the world, including Great Britain, Singapore, and Tokyo RFID Centers for Excellence.

The RFID market sits at roughly one billion dollars in 2006 and has varying estimates as to the growth potential of the market. Estimates of RFID market size in 2008 vary anywhere from .3 billion by IDC, to .2 Billion by the Yankee Group. As shown in Figure 1 in the appendix, most of the industry is made up of sales of hardware, tags, readers and other physical products of RFID. Roughly 20-25% of the market is made up of consulting work for the technology and the last 5% is made up of software for RFID. The two biggest areas firms are concentrating on are the production and consulting sides of RFID.

The biggest challenges for producers and consultants alike are the reliability and durability of RFID systems and products. It is hard to simulate the wear and tear a product will experience over time. HP has made testing RFID products one of their benchmarks, providing intense field-testing of RFID to ensure its durability and quality. A competitor of HP is IBM, who according to AMR Research is the market leader in RFID. IBM has over eleven years experience working with RFID, and like HP, they were an early adopter of RFID technology. The advantage that IBM has over HP is there world-renowned consulting services, coupled with their immense networking capabilities. IBM's services promise more results than HP's RFID systems mainly because of IBM's consulting expertise. IBM works with companies to locate the best avenues to implement RFID, attempting to maximize Return on Investment (ROI) by reducing one person per shift from manually tracking products allowing them to focus on value-added manufacturing activities. IBM also focuses on other ways to improve ROI including, offering a one-time savings of 0,000 in operating costs, continuous fabrication line operations, better customer service providing real-time information on products, and less errors and delays cause by human error.

RFID began to take off once companies like Wal-Mart and Target, and the U.S. military demanded that their top 100 suppliers must adopt RFID technology. Many suppliers were not ready for a move like this, a move that would completely retrofit their current operations at a high cost to the supplier. There were some suppliers that welcomed the change in technology and already began implementing RFID in anticipation of Wal-Mart and the U.S. military's demand that their suppliers adopt the new technology. Wal-Mart demanded that their top one hundred suppliers would need to be RFID ready by January 2005, and to Wal-Mart's surprise, twenty three extra suppliers have volunteered to make the change to RFID. There is a new generation of tags that hit the market in 2005, called the Gen 2 Standard, which make RFID more appealing to suppliers who have no RFID systems in place. The Gen 2 RFID improves on the first generation of RFID by increasing read times, increasing read ranges, and read tags more accurately.

Suppliers and manufacturers will notice the benefits of implementing RFID into their organizations streamlining parts of their operations. Return on Investment is the most important factor for a business implementing RFID. Suppliers will see their ROI increase as human labor hours are decreased, human errors are decreased and interoperability is increased. RFID increases the visibility of the suppliers so they can do their job in real time, assuring that the correct package is sent to the correct location. It also saves money in the long-term for manufacturers and suppliers because RFID will save time spent inventorying and tracking products. An advantage for suppliers and manufacturers using RFID is customization of products in a shorter period of time. Smaller suppliers and manufacturers will have a harder time implementing RFID, as costs range from 0,000 to million to implement the technology, but as costs go down more companies will adopt RFID.

RFID does have another potential benefit for suppliers that could give them invaluable information. For Wal-Mart suppliers, readers are set up at the back door so suppliers know when their shipments have arrived increasing visibility for both entities. A second reader is placed at the entrance to the sales floor so the supplier can see what is on-hand on the sales floor and in the stock room. This will allow the supplier to see which products sell better than others so that they can be replaced, and it also allows the supplier to develop more accurate sales forecasts. A secondary benefit of RFID is that the promotions that merchandisers spend a lot of money to set up are often left in the stock room for too long or are improperly placed. Now merchandisers and vendors can make sure their promotions are being handled correctly. Suppliers and manufacturers have the potential to save money on production costs, while making money on customized products.

Consumers should be the ultimate winner with RFID being implemented throughout a company's supply chain. In the long-run, stores will save money throughout their supply chain, thus bringing down costs to consumers. Consumers should also expect to find more helpful and more informative customers service with companies that have RFID. These companies now have real-time data to share with the customer. A consumer complaint about retail stores has always been that there are too many out-of-stock items; however, with RFID in place many of these stores should see a significant decrease in out-of-stock items. Having RFID tags on certain products can also make people's lives much easier, such as a microwave that is a reader and recognizes the tag of the food you put in and will automatically cook it according to the directions on the tag. It also helps environmentally because companies will use resources more efficiently, benefiting everyone. Once RFID tags are able to be used on food products it will make a recall on a certain item much easier and it could potentially save lives.

Consumers use RFID everyday and many do not realize the benefits they are receiving from the technology. Contactless payment is a developing technology, the card being used contains a tag and the payment area contains a reader. Mobil and Exxon use a "Speedpass" as their contactless form of payment allowing customers to wave the card in front of a reader to pay for gas or anything in the convenient store. Visa and Mastercard are the two biggest developers of this technology, claiming that it will benefit everyone from consumers to businesses. It allows people to have preset money on a card (either debit or credit) which decreases waiting time at check-out stands and increases loyalty to companies that offer this feature. Another use of smart cards is keyless entries, which is becoming a popular trend in America, using just a card and swipe it over the sensor to allow entry. RFID is a beneficial technology for consumers saving time and offering conveniences traditional bar codes, credit cards and keys cannot offer.

RFID contains many advantages over traditional ways of coding pallets, boxes and products. It allows for non-line of sight reading of the tag which stores all the product information. RFID reduces human labor costs and human errors through the supply chain saving companies money, as well as reducing theft in the store and warehouses. RFID can save lives as well if there is a recall and the recalled food item or product is tagged, then it would be easier to collect all the units.

II. Disadvantages

Radio Frequency Identification has been around for over fifty years, but it has been the rapid development and deployment of the technology over the last five years that has raised people's awareness and understanding of the technology. While there are many potential benefits for RFID, there are many pitfalls as well. Every level that could benefit from RFID can also reap negative rewards from the technology.

The U.S. military was one of the early adopters of the technology using it for over ten years in a limited area of their operations. In 2003 they upgraded their usage of the technology by demanding that all suppliers must affix a RFID tag to every pallet, carton and big-ticket item being shipped to the military. The biggest problem the military faces is an issue of security. With complete product information on a tag it is easy for an enemy of the United States to pull information off a tag. This could result in loss of life of U.S. soldiers or even U.S. civilians if the wrong product ended up in the wrong hands. The tags could inform enemies of potential weaknesses and strengths of our military and give them a view on how to attack us at our weakest points.

Large companies like Wal-Mart and Target who use RFID face many potential problems with the technology. RFID has no proven infrastructure making it difficult for suppliers to keep up with these company's demands to become RFID-ready. If the suppliers cannot effectively implement RFID into their business, then retailers cannot fully view their supply chain. If retailers cannot get all their information in real time across their entire supply chain, then the issues they are trying to solve will remain problems. Out-of-stock items, first-in-first-out products and last-in-last out products will still cause problems for these large retailers.

EPCGlobal is a start to an international standards body for RFID. It has yet to be approved by the International Organization for Standardization (ISO) and there is still not a global frequency standard. While 900 MHz appears to be the best frequency due to its long read-range capability, 13.56 MHz is still used delaying the standardization of global frequency for RFID. High costs of RFID implementation is the reason many mid-size and smaller retailers have not adopted the technology. The short-term outlook for companies who use RFID isn't impressive, although long-term benefits will be realized.

Privacy issues are the number one pitfall for RFID and retailers. As long as the tags are only affixed to pallets and cartons then the retailers would not have any specific information on the consumer. However, when RFID tag prices fall, companies like Wal-Mart and Target plan on using RFID tags on individual products which they can trace consumer's buying habits and other information consumer's wish to keep private. It was privacy issues that force Benetton to cease their pilot RFID system. They wanted to embed a tag in articles of clothing to stop theft, determine consumer buying habits and keep their inventory at an acceptable level. Privacy advocate groups such as the Consumers Against Supermarket Privacy Invasion (CASPIAN) fight companies using RFID to track consumer behavior. A study showed that up to 78% of America was against RFID based solely on privacy issues. It will be difficult for companies in the future to tag individual items without a public outcry without some form of protection for the public's privacy rights.

Consumers have the largest disadvantage of any other entities involved with RFID technology. There are five privacy issues that consumers must try to protect themselves from: Hidden placement of tags, unique identifiers for objects worldwide, massive data aggregation, hidden readers, and individual tracking and profiling. Hidden placement of tags by companies is an easy way to get information from consumers. The consumer will feel safe buying a product with no knowledge of an RFID tag embedded in their clothing. These tags theoretically could track a person around the world if there were readers in specific locations throughout the world. Personal information may also be embedded in these tags giving information as detailed as your medical history. Prada and Swatch use embedded tags in their clothing, and Benetton did as well, but a boycott of Benetton was successful and they removed their tags. There is no law against companies embedding tags, and only California and Utah have made official requests to change the situation.

Companies who use RFID can compile massive amounts of data on consumers, including product likes or dislikes, buying power or even prescription history. RFID makes it easy to amass this data and to designate correlations. If a corporation owns many stores they can combine data between companies and create new data on buying habits.

Hidden readers violate people's privacy much the same way hidden tags do. Gillette and Accenture are introducing "silent commerce" which embeds tags on people's products and readers in strategic locations without the consumer's knowledge. These companies have experimented with different reader locations ranging from secret carpet locations to shelve locations and even hidden in floor tiles. Readers could even be installed in doorways on street lights, anywhere that people have to pass through, and instantly all information embedded in the tag is broadcast to the reader. If this were to happen privacy would be impossible because you would never know if the products you have contain tags, and you never know when you are within proximity to a reader.

The disadvantages of RFID hinge mainly on privacy concerns, technological imperfections, cost of the technology and no proven way to set up an RFID system for a company. The government and corporations are the two groups that offer the most concern for privacy issues. Hidden tags and readers threaten to take away human mystery, offering a world where people see, feel and hear only what the government and large corporation want people to.

III. Future of RFID

The future of RFID is uncertain, however, the technology is here to stay. Companies have many obstacles to overcome to make the technology a feasible option to be implemented. Privacy issues and will persist, although cost for RFID systems will decrease. In order for RFID to be successful, companies must work with privacy advocate groups to develop a fair way to implement RFID without alienating their customers.

Technology will continue to develop for RFID and many new applications will be realized. Automation will be a side-effect of RFID development, in the supply chain and in everyday activities. Contactless payment methods are already available, as well as automatic keycards to open doors. RFID tags installed in cars with readers on the roads and freeways will alert the authority if you are breaking the law. Supermarkets will eventually be able to realize their shopping cart checkout system once prices fall to a more affordable price. Fresh foods, metals and liquids will all be RFID compatible in the near future. If privacy issues are not watched closely, people will become tagged and there will always be someone watching and analyzing every person's decisions.

Pros and Cons of RFID Technology

Brian Free - Ramblings of an Affiliate Marketer [http://bfreedom.wordpress.com]

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